The Gamification Wiki defines Gamification as the concept of applying game design, game principles, or game mechanics to any non-gaming item to make it more fun and engaging.
Other sources define Gamification as the use of game design techniques and game mechanics to solve problems and engage audiences (Gamification.org, 2012).
Examples of usage:
- “Gamification makes this application more engaging.”
- “We made this lackluster feature more exciting through Gamification.”
- “There's much debate over the ethics of Gamification.”
Prominent figures related to Gamification:
- Jane McGonigal
References: http://gamification.org/wiki/Gamification_Definition. Retrieved on 6/7/2012.